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Tobacco Control
  • For once, truth in tobacco advertising: it is 'better to die' than to not smoke (better for tobacco companies, that is)

    In this issue, Hurt and colleagues (see page 306) use tobacco industry documents and other materials to analyse how the transnational tobacco companies have penetrated Indonesia, bought up traditional kritek manufacturers and influenced policymaking there to thwart effective tobacco control. In global public health terms, Indonesia is an especially egregious case of a government's abject failure to protect citizens. The only Asian country not to ratify the Framework Convention on Tobacco Control, Indonesia not only permits but abets and encourages some of the most aggressive tobacco advertising in the world, including tobacco advertisements featured on police traffic kiosks.1

    In an Industry Watch piece featured in this same issue, Sebayang and colleagues (see page 370) describe a billboard advertising campaign executed in Indonesia by Philip Morris International-owned company Sampoerna that takes the already-ubiquitous tobacco advertising in Indonesia to a new low. The company has...

  • Worldwide news and comment

    All articles written by David Simpson unless otherwise attributed. Ideas and items for News Analysis should be sent to: David.Simpson@ctsu.ox.ac.uk

    Lebanon: testing time as new ad ban takes effect

    Since early March, when a ban on tobacco advertising, promotion and sponsorship took effect, health advocates have had their hands full monitoring what looks all too like tobacco companies and their agents trying to ignore, delay compliance with, or just get round the ban. Under the new regulations, no advertising of any sort is permitted anywhere, including in or outside shops or other points of sale, where cigarette packs alone may be displayed, and then only in places where consumers cannot take them directly themselves.

    Even before the ban took effect, cigarette companies appeared to be jostling for advantage. In January, for example, a large glittering camel sculpture in a glass case suddenly appeared in the middle...

  • Roadmap to a tobacco epidemic: transnational tobacco companies invade Indonesia
    Background

    Indonesia is the world's fifth largest cigarette market in the world but for decades, transnational tobacco companies (TTCs) have had limited success infiltrating this market, due to their inability to compete in the kretek market. Kreteks are clove/tobacco cigarettes that most Indonesians smoke.

    Objective

    To determine how Phillip Morris International (PMI) and British American Tobacco (BAT) have now successfully achieved a substantial market presence in Indonesia.

    Methods

    We analyzed previously secret, tobacco industry documents, corporate reports on Indonesia operations, the Tobacco Trade press, Indonesia media, and "The Roadmap."

    Results

    Internal, corporate documents from BAT and PMI demonstrate that they had known for decades that kreteks are highly carcinogenic. Despite that knowledge, BAT and PMI now own and heavily market these products, as well as new more westernised versions of kreteks. BAT and PMI used their successful basic strategy of keeping cigarettes affordable by maintaining the social responsibility of smoking and opposing smoke-free workplace laws but in the 21st century, they added the acquisition of and westernisation of domestic kretek manufacturers as an additional strategy. These acquisitions allowed them to assert influences on health policy in Indonesia and to grow their business under current government policy embodied in the 2007-2020 Roadmap of Tobacco Products Industry and Excise Policy which calls for increased cigarette production by 12% over the next 15 years.

    Conclusion

    PMI and Bat have successfully entered and are expanding their share in the Indonesia cigarette market. Despite the obvious and pervasive influence of the tobacco industry on policy decisions, the Indonesian government should ratify the FCTC and implement effective legislation to reduce tobacco consumption and exposure to tobacco smoke and revise the Roadmap to protect future generations of Indonesians.



  • Gainfully employed? An inquiry into bidi-dependent livelihoods in Bangladesh
    Objectives

    This study sought to increase government, civil society and media attention to the tobacco–poverty connection in Bangladesh, particularly as it relates to bidi-dependent livelihoods.

    Data sources

    This study consisted of a literature review that examined the socioeconomic impacts of tobacco farming, the working conditions of tobacco workers and the impact of tobacco on consumers, and a primary research study among bidi workers and users. The research included in-depth and semistructured interviews and focus group discussions among bidi workers and a closed-ended quantitative survey among bidi users.

    Data synthesis

    Most bidi worker families earn about $6.40 per 7-day work week, leaving them below the poverty line. The majority of bidi workers are women and children, classified as unpaid assistants, who toil long hours in toxic environments. Bidi users are primarily low-income earners who spend up to 10% of their daily income on bidis; the average proportion of income spent on bidis decreased as income increased. If bidi expenditures were reduced and spent instead on food or local transportation, many higher value jobs could be created. This could also mean better health and nutrition for those currently engaged in bidi work.

    Conclusions

    The results of this study illustrate the linkages between tobacco and poverty. Tobacco control is not simply about health and the environment, but also about the living conditions of the poorest of the poor. If we are to improve the lives of the poor, we must address the root causes of poverty, which include the production and use of tobacco.



  • Impact of tobacco advertisements on tobacco use among urban adolescents in India: results from a longitudinal study
    Objectives

    To examine the longitudinal relationship between exposure and receptivity to tobacco advertisements and progression towards tobacco use among adolescents in India.

    Design and setting

    A 2-year longitudinal group-randomised trial, Mobilizing Youth for Tobacco Related Initiatives (MYTRI), was undertaken from 2004 to 2006 in 32 schools in Delhi and Chennai. Among the control schools (n=16), mixed-effects regression models were used to assess the objectives.

    Subjects

    Students who were non-susceptible, never users of tobacco (n=2782) at baseline (2004) in the control schools of Project MYTRI, who progressed academically and were followed up at endline (2006).

    Main outcome measures

    Progression towards tobacco use (on tobacco uptake continuum).

    Results

    Bivariate results suggest that exposure to tobacco advertisements at baseline was associated in a dose-dependent manner with progression at endline. Students exposed at more than four places were 1.5 times (95% CI 1.12 to 1.94; p<0.05) more likely to progress towards tobacco use at endline versus those not exposed. Among boys, those exposed at more than four places were 1.7 times more likely to progress (95% CI 1.14 to 2.62; p<0.05). These significant results disappeared in multivariate analysis, when other psychosocial risk factors for tobacco use were controlled. In both bivariate and multivariate analyses, the risk of progression at endline was more than two times higher (95% CI 1.28 to 4.32; p<0.05) among boys who were highly receptive versus non-receptive boys. The same relationship did not hold among girls.

    Conclusion

    High receptivity to tobacco advertising predicts future progression to tobacco use among boys in India. Suggestive evidence exists of a causal relationship between tobacco marketing and adolescent tobacco use.



  • A tobacco-related carcinogen: assessing the impact of smoking behaviours of cohabitants on benzene exposure in children
    Background

    Secondhand smoke (SHS) represents a major preventable cause of morbidity for communities, especially for children, who are more susceptible than adults to the adverse effects of passive smoking. SHS contains several carcinogens, including benzene.

    Objective

    To investigate the role of household characteristics and the smoking behaviours of cohabitants in predicting SHS-derived benzene exposure levels.

    Methods

    In this cross-sectional study, 122 children (aged 5–11 years old) were selected from a school in rural Italy. Characteristics of their home environment and the smoking habits of the children's cohabitants were obtained via questionnaire, and urinary unmodified benzene (u-UB) and cotinine (a specific nicotine metabolite) levels were determined from spot urine samples.

    Results

    Significant differences between SHS-exposed and SHS-unexposed children were found with respect to u-UB levels (median values 359.50 and 92.50 ng/litre, respectively; p<0.001). The excretion of u-UB increased significantly in parallel to increased SHS exposure as follows: unexposed to SHS (median value 92.50 ng/litre)<cohabitant(s) smoker(s) not smoking inside the home (282.00 ng/litre)<cohabitant(s) smoking inside the home only when children are out (314.50 ng/litre)<cohabitant(s) smoking inside the home even when children are in (596.00 ng/litre). The difference between groups was significant (p=0.019).

    Conclusions

    Although smoke-free legislation has transformed the smoking behaviours of some, domestic environments remain an important source of SHS exposure for children. This fact holds true even in the case of parents and other cohabitants who believe they are fully protecting children by smoking only outdoors or at home only when the children are not present. These findings should be included in Italian community-level health promotion interventions for discouraging tobacco use.



  • Correction

    Moodie C, Mackintosh AM, Hastings G, et al. Young adult smokers' perceptions of plain packaging: a pilot naturalistic study. Tob Control 2011;20:367–73. doi:10.1136/tc.2011.042911.

    The funding statement in this article should have read:

    Funding Cancer Research UK; UK Centre for Tobacco Control Studies fund two of the authors (GH and AF).



  • Correction

    Chaloupka FL, Yurekli A, Fong GT. Tobacco taxes as a tobacco control strategy. Tob Control 2012;21:172–180.

    The following competing interest statement should have been included with this article:

    Competing interests The authors alone are responsible for the views expressed in this publication and they do not necessarily represent the decisions or the policies of the World Health Organization.



  • Correction

    Daynard RA. Allying tobacco control with human rights: invited commentary. Tob Control 2012;21:213–214.

    The author list for this article should read Richard A Daynard, Rangita de Silva de Alwis and Mark Gottlieb.

    Rangita de Silva de Alwis. Senior Consultant for International Programs at the Public Health Advocacy Institute at Northeastern University School of Law and Senior Adviser for International Programs at the Wellesley Centers for Women at Wellesley College. Mark Gottlieb. Executive Director of the Public Health Advocacy Institute at Northeastern University School of Law.



  • Trends in home smoking bans in the USA, 1995-2007: prevalence, discrepancies and disparities
    Background

    Home smoking bans significantly reduce the likelihood of secondhand smoke exposure among children and non-smoking adults. The purpose of this study was to examine national trends in (1) the adoption of home smoking bans, (2) discrepancies in parental smoking ban reports and (3) household and parental correlates of home smoking bans among households with underage children from 1995 to 2007.

    Methods

    The authors used data from the 1995–1996, 1998–1999, 2001–2002, 2003 and 2006–2007 Tobacco Use Supplement of the US Current Population Survey to estimate prevalence rates and logistic regression models of parental smoking ban reports by survey period.

    Results

    Overall, the prevalence of a complete home smoking bans increased from 58.1% to 83.8% (p<0.01), while discrepancies in parental reports decreased from 12.5% to 4.6% (p<0.01) from 1995 to 2007. Households with single parent, low income, one or two current smokers, parents with less than a college education or without infants were consistently less likely to report a home smoking ban over this period (p<0.05).

    Conclusions

    Despite general improvements in the adoption of home smoking bans and a reduction on parental discrepancies, disparities in the level of protection from secondhand smoke have persisted over time. Children living in households with single parents, low income, current smoker parents, less educated parents or without infants are less likely to be protected by a home smoking ban. These groups are in need of interventions promoting the adoption of home smoking bans to reduce disparities in tobacco-related diseases.




 

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